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‘TIS THE SEASON!

November 30, 2024

As I drove into Western New York’s Treetop Acres, Christmas trees extended as far as the eye could see against a backdrop of puffy clouds. When I got out of my car and unloaded my camera equipment to film a story for the news, it felt like I had stepped inside a Hallmark movie. Shoppers have made Treetop Acres a tradition for over three decades, beginning when the family-run operation opened in 1990. 

As a journalist, I love covering holiday stories. Treetop Acres’ founder, John Fuerch, says most trees get snapped up the weekend after Thanksgiving. The tradition continues this year with new owners, Patrick Barczys and Liz Chatterton. Here is a fresh edit of my report from when John and his wife, Vicki, owned the farm. The story got picked up nationally. A variety of states aired it, including Florida. There, the holiday forecast does not feature snow, but the state’s residents still love to buy Christmas trees!

Originally, I pitched an agricultural story to my news director about what it takes to become a tree farmer and how weather and soil conditions can make or break the business. When I arrived at Treetop Acres, however, I met Jim Hensel, who shared his heartwarming story with me. While he was growing up, Jim’s mother took him to Treetop Acres each holiday season to find the family tree. This tradition continued after he became an adult. When Jim’s mother entered hospice care, for the first time, she did not have the strength to visit the tree farm. Jim decided to surprise her by bringing a tree to her assisted living home. 

Jim and his wife agreed to let me film them while they searched for just the right tree. I also filmed the agricultural story and presented both versions to my news director, who chose the one about family. I am so glad that I met Jim and his wife, and that they invited me and viewers to join in their Christmas tradition!  

Once you purchase your favorite tree, if you would like decorating ideas, here are some from professional holiday designers.

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